Since 1995

Act → Observe → Evaluate → Adjust ↩

I’m a player-coach product and service design director working with the largest companies in the world, the smallest startups and everything in between. I help clients invent, define, ship and scale cross-platform products, services and communications.

My specialism is exploring the edges and opportunites presented by emerging technology, building and testing prototypes as an integral part of my practice.

Recent projects have included elements of AI/Machine Learning, multiplayer, mixed reality, computer vision and conversational UI.

I am proud to be a fellow of the Royal Society of Arts, a member of The British Interactive Media Association and a mentor for neurodivergent creatives on ADPList.

In 2017 I was an AI Design expert on the Channel 4 TV show The Robot Will See You Now. Part of their Rise of The Robots season of programmes.

I’m named as inventor on a patent for multiplayer interaction between AI assistants and human users from some work I did at Google in 2018.

In the late 90s I made Drum & Bass under the name Search Engine on Reinforced Records.

I now make algorithmic music, design sound and host a monthly radio show on Margate Radio.

I’d love to tell you more. You should get in touch.